UK blockchain startup Provenance has raised $800,000 in new seed funding.
The list of investors taking part in the round includes Humanity United, a foundation created in 2008 as part of a broader philanthropic network of groups backed by eBay founder Pierre Omidyar and his wife, Pam. Specifically, the group provided the funding through a supply chain initiative launched in 2015.
“This funding will help us develop our tools to meet the business need for more trustworthy supply chains whilst empowering shoppers to make a positive impact,” Provenance CEO Jessi Baker said of the round.
Provenance has been working on supply chain solutions since it was first formed in 2013. A number of major firms worldwide, including China’s Alibaba and ZhongAn, have explored applications in this area.
Organic food shelf image via Shutterstock